Research

Peer-reviewed. Published. Applied.

Our technology is grounded in science we produce ourselves. We publish in international journals, collaborate with universities, and translate findings into working products.

Leadership & AI

We use machine learning to uncover patterns in leadership data that traditional methods miss. Our work on the leader trait paradigm applied ML to large-scale 360° assessment datasets.

Doornenbal BM, Spisak BR, van der Laken PA · The Leadership Quarterly, 2022
84 cited
Spisak BR, van der Laken PA, Doornenbal BM · The Leadership Quarterly, 2019
36 cited

Health Measurement

We develop and validate instruments that measure health the way people actually experience it. Our Positive Health measurement scale was validated on a representative Dutch sample.

Van Vliet M, Doornenbal BM, Boerema ST, van den Akker-van Marle ME · BMJ Open, 2021
55 cited
Doornenbal BM, Vos RC, Van Vliet M, Kiefte-De Jong JC et al. · Health & Social Care in the Community, 2022
31 cited
Doornenbal BM, van Zutphen T, Beumeler LFE, Vos RC et al. · Journal of Patient-Reported Outcomes, 2024
14 cited

Health Analytics

Advanced statistical methods applied to health data, including dynamic time warp analysis and elastic net regression for personality-health prediction.

Doornenbal BM, Bakx R · Preventive Medicine Reports, 2021
11 cited
Doornenbal BM · Current Issues in Personality Psychology, 2021
12 cited

Diversity & Inclusion

How diversity functions in organizations and cultural sectors. From team dynamics and status hierarchies to cultural programming and audience composition.

Zhou C, Van Dijk H, Doornenbal B · Journal of Cultural Management and Cultural Policy, 2024
1 cited
Doornenbal BM · PhD thesis, VU Amsterdam, 2021
6 cited
Doornenbal BM, Havermans LA · Procedia-Social and Behavioral Sciences, 2015
2 cited
Collaborations

Research partnerships

We work with universities and research institutions. Notable collaborations include research with Harvard University on leadership and AI, and contributions to the MOCIA project (brain health) and SMART-AI project (arthrosis).

Brian Doornenbal holds a PhD from VU Amsterdam, where he researched social hierarchies, leadership, and team dynamics.

Interested in a research collaboration?

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